
Native — Argan Oil & Keratin
Color and care inspired by nature
Native is a line that combines professional performance with natural inspiration, designed to offer gentle yet highly effective hair coloring. The ammonia-free formula, enriched with Argan Oil and Keratin, is designed to respect the hair’s structure during the coloring process, ensuring luminous, even, and long-lasting results.
Alongside the color system, the line includes specific haircare products that complete the treatment, nourishing and protecting the hair fiber. Native was created to offer a coloring experience that combines beauty, care, and comfort, enhancing the hair with rich, high-performance formulas.
Hair color that nourishes and protects
An ammonia-free formula enriched with argan oil and keratin to preserve the hair’s structure
Argan Oil and Keratin
Nourishment and protection for the hair fiber
At the heart of the Native line is the combination of two precious ingredients:
- Argan Oil, known for its nourishing and illuminating properties, helps keep hair soft, supple, and radiant, while helping to protect it during color treatment.
- Keratin, a natural component of the hair fiber, has a strengthening and restructuring effect, helping to preserve the hair’s strength and body.
Together, these two active ingredients work in synergy to deliver a color treatment that not only transforms the color but also helps improve the appearance and quality of the hair.

